basic difference is that a TEXT type will always store the data in a blob whereas the VARCHAR(MAX) type will attempt to store the data directly in the row unless it exceeds the 8k limitation and at that point it stores it in a blob.
The text datatype is deprecated and should not be used for new development work.
ntext , text, and image data types will be removed in a future version of Microsoft SQL Server. Avoid using these data types in new development work, and plan to modify applications that currently use them. Use nvarchar(max), varchar(max), and varbinary(max) instead.
The text datatype is deprecated and should not be used for new development work.
ntext , text, and image data types will be removed in a future version of Microsoft SQL Server. Avoid using these data types in new development work, and plan to modify applications that currently use them. Use nvarchar(max), varchar(max), and varbinary(max) instead.

